Charlotte, NC, September 17, 2024 — Extended Stay America®, the leading mid-priced extended stay hotel brand in the United States, announced today the opening of the Extended Stay America Premier Suites – Harrisonburg, located in Rockingham, Virginia. The property was developed and will be managed by the owner, KARA Hospitality.
The four-story, 92-room newly constructed Extended Stay America Premier Suites - Harrisonburg hotel features free Wi-Fi, complimentary healthy breakfast, premium cable, 24-hour fitness room, onsite guest laundry, dedicated pet area, grill and picnic area, and Extended Stay America Premier Suites' signature spacious lobby with additional vending options. All spacious suites include fully equipped kitchens with a full-size refrigerator, microwaves, stovetops, cookware, utensils, and dishes, as well as signature bedding, recliner and workspace.
"We are excited to welcome Extended Stay America Premier Suites to the vibrant Harrisonburg community. This opening marks the third Extended Stay America Premier Suites newly constructed property by KARA Hospitality. We are confident that KARA Hospitality's experience in providing long-term hotel accommodations will make this property a top choice for both business and leisure travelers to the area," said Mark Williams, Managing Director, Franchise Development, Extended Stay America. "As the extended stay segment leader, we are committed to the growth of Extended Stay America through franchising and look forward to collaborating with KARA Hospitality on future development."
"We are thrilled to unveil Extended Stay America Premier Suites - Harrisonburg, offering a harmonious blend of comfort, convenience and personalized service," said Mitesh Amin, Managing Partner, KARA Hospitality. "With its strategic location and array of amenities, we look forward to welcoming extended stay guests and providing them an unforgettable stay experience."
The hotel is conveniently located near key local landmarks, including Sentara RMH Medical Center and Sentara RMH Funkhouser Women's Center, as well as James Madison University Bridgeforth Stadium, Atlantic Union Bank Center, Massanutten Four Season Resort & Waterpark, Packaging Corporation of America, Sysco, Merck & Co., and the forthcoming BUC-EE'S travel center.
In addition to the Harrisonburg property, KARA Hospitality also developed Extended Stay America Premier Suites hotels in Colonial Heights and Fredericksburg, Virginia. They have broken ground on a new Premier Suites hotel in Charlottesville, Virginia, which is anticipated to open in 2025.
Launched in 2021, Extended Stay America Premier Suites is one of the fastest-growing midscale extended stay brands in the United States. For more information about Extended Stay America Premier Suites, including franchise development opportunities, visit franchise.esa.com.
About Extended Stay AmericaExtended Stay America is the leading mid-priced extended stay hotel brand in the U.S. with more than 700 hotels. Committed to delivering value and genuine goodness to every guest at every location, the Extended Stay brand family includes Extended Stay America Premier Suites, Extended Stay America Suites and Extended Stay America Select Suites. For more information or to book, please visit www.esa.com and follow @ExtendedStay.
About KARA HospitalityKARA Hospitality, based in Colonial Heights, VA, is a hotel management and development group with a mission to provide exceptional service and create value for both their customers and investors. Their focus is to partner with promising franchises and identify strategic locations for new hotel developments while maintaining their charge to collaborate with the cities and communities in which they operate, with an ultimate goal to ensure the utmost quality and service for customers. The group oversees all stages of a property's life-cycle, from design concept and development to property management, asset management, and long-term strategic planning.